Analytic Partners has acquired Analyx, a marketing analytics software and services company with a focus on Germany and ...

Integral Ad Science (IAS) has launch its AI-driven Total Media Performance (TMP) solution. By combining media quality and ...

“As streaming continues to dominate viewing habits, companies like Foxtel and Paramount leaned heavily into their on-demand ...

French beauty giant L’Oréal Groupe ANZ has appointed six agencies after a four-stage social services creative tender, AdNews can confirm.

The more than 3,000 staff at WPP Australia, including at GroupM, Ogilvy, Mindshare and Wavemaker, are about to have their working from home days cut. WPP is the first of the global advertising groups ...

Some things are inevitable during summer: sunshine, beaches, time with family, and getting in the car with mates for a 'Macca’s run'.

The Omnicom takeover of IPG will no doubt lead to a major restructure, with roles disappearing as part of the fallout as the ...