Public relations also plays a vital role in helping a business shape its brand identity — a quality that is particularly important for ... Related: Why Startups Should Invest in Public Relations ...

PR pros are navigating a media landscape being transformed by AI, shrinking newsrooms and shifting audience trust—these ...

The most important thing to remember about George Romney is that he is a public relations man by trade ... big labor (the Democratic Party) and big business (the Republican Party) by a knight ...

Why? The term ‘lobbying ... interest groups is becoming just as important. Public relations and governance interaction are thus key to business success. Regulation has unfortunately become ...