If nothing changes in the next 30 days, there will be a large number of bankruptcies and an explosion in unemployment in ...

Lackluster quarterly results from consumer-facing companies including McDonald’s and Harley-Davidson are the latest sign that American shoppers are curbing spending amid shifting U.S. trade policies.

Exploring the Characteristics of Youth Consumption Behavior and Its Influencing Factors in the Chinese Short Drama Market ...

In a fast-moving digital marketplace, understanding consumer behavior quickly and at scale has become a growing priority for brands. Traditional research methods, such as focus groups, surveys and ...

Dilsher Singh Malhi, Founder and Chief Executive Officer (CEO) of Zupee, stated that a deep understanding of consumer ...

Tina's lack of understanding about managing credit leads her into debt, while Becky emphasizes the importance of being financially responsible. Keywords consumer credit, opportunity costs ...

Customers are so important to businesses that colleges and universities offer consumer behavior courses that ... impact companies and economies. Understanding customers enables businesses to ...

Specifically, in Japan, where CSA is not widely practiced, there is a limited understanding of how cultural differences influence consumer participation behaviors. To gain more insights ...

A further response by contrarians might be, of course, that such is advertising. All advertising aims to change consumers’ behaviour – to get them to buy something they otherwise would not. The FTC ...

Aitken: It’s massively varied, but understanding consumer behavior is critical in times of turbulence. If you think about tariffs today, if we see significant movement in certain products ...

The behavioural economics course also stood out. It combines psychology and sociology with economics and is about understanding consumer behaviour and how and why people are led to make different ...