Under Ackermann’s watch, Snow Goose will operate separately from the Canada Goose main line, complete with its own logo—a sinuous stroke that evokes a bird in flight.

With a provocative campaign and focus on warm weather apparel, CEO Dani Reiss makes the case that Canada Goose is more than an outerwear brand for Arctic temperatures.

Who: Canada Goose What: Snow Goose by Canada Goose Where: Online at canadagoose.com Why: Haider Ackermann is keeping busy. Following his first collection for Canada Goose last fall, and his buzzy ...

Canada Goose delivered mixed results in Q3 2025, with strong brand performance from the Snow Goose collection driving momentum, particularly in North America.