Dublin-based company HoloToyz will launch a range of AR-based products for Mattel's Barbie and Hot Wheels toy brands.

Irish toy company HoloToyz has announced a new partnership with Mattel that will see the inclusion of Barbie and Hot Wheels ...

Retailing at $55, the Barbie was listed on Mattel Creations — a platform for collectible items from the toy manufacturer. It is part of the firm’s Barbie Music Series, which is aimed at adult ...

This Barbie is outfitted in a traditional hanfu robe, often associated with the Han dynasty. Mattel says the traditional Chinese prints on the dress, meantime, are influenced by woodblock art from ...

Some retailers are looking to pass on the cost of tariffs to their suppliers, but are also considering increasing prices to ...

Mattel shares surged more than 15% after the toy giant said it’s weighing price increases for Barbie and other iconic brands because of President Trump’s tariffs on Chinese goods. The El ...

Mattel executive says it may have to charge consumers more for its toys because of higher tariff costs on imports from China.