With AI tools shining bright on the horizon, the future of business automation is more than just aspirational—it’s attainable ...

Professor Philip Kotler, fondly known as the Father of Modern Marketing, is a living legend. Not only is he the founder of ...

As customer expectations continue to rise, the ability to adapt quickly and deliver value consistently will define the next ...

This article explores how B2B marketers can navigate AI disruption by aligning current marketing needs with human impact and ...

A comprehensive look at the 2025 app marketing landscape, with essential tools, platforms, and services for every stage of growth.

Greater Bakersfield Chamber In the latest edition of Chamber Perk, Greater Bakersfield Chamber President and CEO Janelle ...

Phillips 66 agreed to divest a majority stake in its Germany and Austria retail marketing business to a consortium owned by subsidiaries of investment firms Energy Equation Partners and Stonepeak.

When students decide to major in accounting, marketing is not at the top of their minds. While accounting students are likely ...

Sam Riter was appointed managing director and global head of marketing and client relations at alternative investment manager ...

Hana Petr, the administrative assistant for the School of Management, was recognized as an Outstanding Student in her ...

StructuredWeb, the leading AI-first partner marketing automation platform for global enterprises, announced today it has been ...

Discover why a business plan is essential for entrepreneurial success, offering clarity, financial insight, and a path to ...