Short interest is the number of shares that have been sold short but have not yet been covered or closed out. Short selling is when a trader sells shares of a company they do not own, with the hope ...

New Delhi: Apple India has opened applications for the position of Head of Marketing Communications. The role will be based in Mumbai and report to the Director of Marketing for India. As per the ...

Shazam, Apple’s music recognition app, has launched its Viral Chart, which lists the fastest-growing songs of the week that were “discovered on screens and socials,” reports MacRumors. “Shazam’s new ...

Sony, Panasonic, and Apple thrive via cultural precision, demographic targeting, and ecosystem leverage, respectively. Their ...

However, Appfigures’ analysis found the App Store made $61.5 billion globally in 2022, which grew to $91.3 billion in 2024.

Apple shares tend to perform better ... expressed as a percentage of the company's market cap.) As you can see from the chart below, this index has lagged the S&P 500 over the past decade.

Market segmentation is the fancy marketer's term for dividing up the pool of potential customers based on shared characteristics, with the idea of targeting different messages to different segments.

Alphabet's shares plummeted by 8%, erasing $160 billion in market value, after Apple's Eddy Cue revealed they are exploring Safari's search capabilities. Google searches on Safari saw their first ...

Declines were mostly led by a weakening demand in the North American market, which contributes more than half of Apple’s smartwatch shipments. Counterpoint noted that fewer substantial upgrades ...

The US smartphone market Q1 2025 saw a 2% year-over-year dip, with the premium segment ($800+) falling 4% as economic pressure and tech stagnation cooled demand. Despite the slump, Apple gained ...

The importance of segmentation In order to understand the market potential of a new Alzheimer's treatment, and develop a compelling brand, market researchers must take into account a wide range of ...