Everyone in marketing and sales knows what FOMO is… Fear of Missing Out. FOBO is far less known, but it can have a ...
FutureofWork - Most marketing leaders still feel unprepared for implementing generative artificial intelligence (GenAI), ...
The findings come from GenAI for marketing: Fear or FOMO, an in-depth qualitative study based on interviews with more than 50 marketing and capability leaders around the world. The research ...
The average person spends 4 hours and 37 minutes on their phone daily—that’s over one full day per week or six days per month ...
From Popeyes and Don Julio to Post Malone Oreos and Pokémon Happy Meals, these collabs are making waves. See what they ...
Sumeet Singh, Group CMO at Info Edge India, on using humour, cultural trends, and smart activations to craft engaging ...
Kantar, the world's leading marketing data and analytics company, reveals that the majority of marketers feel unprepared for ...