Kreiz, a former entertainment executive, has led a major turnaround effort since joining Mattel in 2018, focusing on IP ...

FROM electronic baby gadgets to Barbie dolls and teddy bears, there is no doubt children’s toys bring joy to millions of youngsters across Britain. But behind some of the nation’s best-loved toys ...

Rakuten TV, a European streaming platform, has a new agreement with Mattel, the multinational toy manufacturing and entertainment company. This partnership will bring a lineup of Mattel’s most iconic ...

featuring world-renowned brands such as Barbie, Hot Wheels, Thomas & Friends, Monster High, and more. The partnership covers key European markets, including the United Kingdom, France ...

Rakuten TV, the European streaming platforms, has announced a new agreement with Mattel, the toy manufacturing and entertainment company. This partnership will ...

The second time the Eiffel Tower was almost destroyed was during the German occupation of France during World War II. Hitler planned to get rid of the tower, but never ended up going through with ...

LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

Barbie doll manufacturer Mattel reveals how leaning on Google Cloud has enabled it to respond to customer feedback quicker and speed up its product development processes. Freshfields has enlisted ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

Global toy manufacturer Mattel has revealed details of how its ... Including, as name-checked during the keynote by Kreiz, its Barbie Dreamhouse and the Fisher Price interactive Kick and Play ...