EL CENTRO — The Imperial Valley Regional Chamber of Commerce announced the launch of its six-session Marketing Certificate Program. The training will equip business owners with the tools and knowledge ...

Multi-channel marketing doesn’t mean you need to be an ... conversion and building customer loyalty. Using a broader mix of complementary channels also helps brands develop a story throughout ...

Fewer meetings and less wasted time. The answer, it turns out, was a resounding no. Since then, staff at Equality Media + Marketing, a 22-strong business based in Richmond in the city’s inner ...

Wrapping up Q4 earnings, we look at the numbers and key takeaways for the sales and marketing software stocks, including Sprout Social (NASDAQ:SPT) and its peers. The Internet and the exploding ...

Designed to empower brands of all sizes, Liquid Mix solution provides marketers with rapid, actionable insights to optimize marketing budgets like never before. “Marketing mix has always been ...

While the initial frenzy surrounding the metaverse has subsided, its potential for brand marketing remains significant. As the metaverse keeps evolving, it demands a more strategic and nuanced ...

The future of healthcare marketing lies at the crucial intersection of data and context. It’s no longer enough to rely on data to just know who your audience is, or even where they might be ...

An anonymous brand marketer told us, “Connected TV plays a role in today’s media mix primarily as a high ... devices,” averred the head of marketing at a leading consumer tech brand.

News Corp, Telstra and global sports streaming company DAZN are poised to announce that Foxtel is under new ownership, with DAZN chief executive Shay Segev flying into Australia to sign off on the ...