We've seen Microsoft take a light-hearted approach to Xbox marketing in the past, even trying to get involved in the memes ...

Despite its new ad campaign, not all Xbox experiences are as seamless as the traditional ways of playing games.

Xbox CEO Phil Spencer shared some thoughts on the company's latest ad campaign that has quickly spawned memes.

It is not exactly a mystery what Xbox is attempting to do with its current push for mass adoption of the Xbox brand and ...

Xbox boss Phil Spencer attempts to ease the minds of Xbox Series X and S owners who are upset over the brand's recent "This ...

Microsoft's ‘This Is An Xbox' campaign has fans divided, with Xbox boss Phil Spencer defending the brand's shift beyond ...

According to the company, the campaign “invites people to play with Xbox across multiple devices and screens” and “showcases ...

For die-hard Xbox fans, Microsoft's latest 'This is an Xbox' campaign will likely further confuse their idea of what Xbox is ...

Microsoft launched a new marketing campaign for its Xbox consoles and cloud gaming service called “This is an Xbox.” It ...

Lair of the Dragon King is the final major mission in Taash's companion quest line in Dragon Age: The Veilguard. This quest ...

Watch the latest Xbox Game Pass trailer showcasing some games you can get with PC Game Pass, including Call of Duty: Black ...

Here’s your guide to every playable Marvel Rivals character, plus their skills, class, lore, and team-ups.