recalling excitedly shopping before class was in session and staying up to make sure her outfit was ready the night before school. It was all in the details for her, even as a young girl.

From ‘cottage core’, ‘ballet core’, ‘indie core’ , ‘VSCO girl’ and ‘dark academia ... which include all of the buying of clothes and music and products, and none of the ...

with the VSCO aesthetic making waves online. So what actually causes this phenomenon of the water bottle craze amongst Gen Zs? If there is one thing about Gen Zs, it is that curating an aesthetic and ...

As a middle schooler, she said, she felt pressure to own the signifiers of the “VSCO girl” look, named after a photo-editing ... She wants to spend her money on clothing that will last, she said, and ...

Complete with gorgeous blouses and funky asymmetrical tops, this take on corporate dressing has personally won me over—and made me rethink girl boss fashion. Isla's clothes are worthy of a nepo ...

Rachael Kirkconell exclusively opened up to Us Weekly about her new collab with Showpo, which dropped on Sunday, March 16 ...

There's nothing better than throwing on an easy-to-use sheet mask at the end of a long day. Medicube, a next-generation ...

Despite the lack of clear photographs, the folks from Marie Claire were still able to identify the details of Swift's outfit for her ... described as both "rich-girl energy" and "loud luxury." ...

"I think that 'Everyone loves an Irish girl' T-shirt that was my introduction to Instagram," said Graham when asked if any of Lorelai's clothes were actually hers. The shirt, which Graham wore in ...

For a softer look, "a powder pink lightweight knit paired with coordinating pink trousers is a fresh and sophisticated outfit choice. Or to make it feel more modern, balance it with grounded ...