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After only one year of joining TikTok Shop, COLORKEY, a new name in the cosmetics market, has become one of the best-selling cosmetics brands on the platform. George Zhao, CEO of COLORKEY Vietnam, ...

Listrak's data shows shoppers are using social platforms for research, offering personal data for customized brand ...

Fast, flexible fulfilment is now a competitive edge - here’s how retailers can keep pace with TikTok Shop’s evolving demands ...

This article explains eight attributes of TikTok Shop that provide unique growth opportunities in today’s marketing landscape ...

Efforts by social media platforms to encourage users to take breaks from screen scrolling may actually lead to some of them ...

Davido explained that while not all artists enjoy the spotlight beyond music, for him, it’s an extension of his craft.

Five years ago, during the first Covid-19 lockdown, a family filmed a video of themselves dancing in their garden and posted ...

Avoid common financial pitfalls in your 20s. Discover essential money management tips for young Ghanaian entrepreneurs to ...

When students decide to major in accounting, marketing is not at the top of their minds. While accounting students are likely ...

TikTok announced plans to deepen its ties with the British film and TV industry at an event hosted with BAFTA this week in London.