The 4As, or the American Association of Advertising Agencies, announced that Justin Thomas-Copeland will lead the ...

With WhatsApp projected to reach around 3 billion monthly active users globally in 2025, the platform has evolved well beyond personal messaging. It is now a central channel for customer engagement ...

Social media marketing is more than posting content. It’s about building a strong brand presence and connection with your audience. Social promotion strategies require proper branding ideas and ...

In today’s digital landscape, travel agencies must adopt effective marketing strategies to stand out in an increasingly competitive market. With global travel market value expected to exceed $800 ...

Artificial intelligence (AI) technologies are lending a hand, allowing businesses of all types to integrate and automate ...

It may surprise you to learn that the biggest obstacle to AI-powered marketing success isn't technology — it's mindset.

When students decide to major in accounting, marketing is not at the top of their minds. While accounting students are likely ...

Launched just a few months ago by Chinese filmmaker Jia Zhangke and distribution veteran Tian Qi, Unknown Pleasures Pictures ...

Since the early 2000s, businesses have followed the same digital advertising playbook: Placing their products in digital ...

Villagomez also previously served as President of The Home Depot’s online businesses and that company’s Chief Marketing Officer for U.S. Retail ... The company’s new transformation strategy, called ...

The CW Network may no longer be the CW that Gen X and Millennials knew and loved, but it's still sticking with its original ...

If you want to scale, marketing is an investment and isn’t optional; the right partner makes every dollar count.