News

Building community deepens relationships with audiences. Here are several case studies of news companies doing just that.
These included aspects that Abraham Maslow, a psychologist in the 1950s, defined as “Hierarchy of Needs”. Maslow’s theory postulates that human needs operate at five levels in the form of a ...
The story starts with the eminent psychologist Abraham Maslow and his much lauded (and later criticised) hierarchy of needs model. Maslow argued that individuals needed to satisfy basic needs such as ...