Short interest is the number of shares that have been sold short but have not yet been covered or closed out. Short selling is when a trader sells shares of a company they do not own, with the hope ...

Sony, Panasonic, and Apple thrive via cultural precision, demographic targeting, and ecosystem leverage, respectively. Their ...

Apple is among the largest companies in the world, with a broad portfolio of hardware and software products targeted at consumers and businesses. Apple's iPhone makes up a majority of the firm sales, ...

That’s a staggering amount but there is a chance that this extremely profitable partnership may be approaching its conclusion ...

Advanced audience targeting capabilities are now integrated into the firm's flagship Brand Audit Services. Murrells Inlet, South Carolina--(Newsfile Corp. - May 7, 2025) - The Brand Auditors has ...

Mobile application refers to an application software that is designed to operate on a mobile device such as smartphones, tablets, and laptops. Mobile apps function similar to the programs installed on ...

Company websites remain the top digital channel for B2B marketers, with 81% rating their sites as effective in helping accomplish key marketing goals, according to a recent report from Regalix. Email ...

In a Tuesday note, BTIG’s Jonathan Krinsky presented the chart shown below as an aid to explain his somewhat bearish take on the stock market right now. Jamie Chisholm is a markets reporter ...

Because customer segmentation is much more refined on SMM than on traditional marketing channels, companies can ensure they focus their marketing resources on their exact target audiences.

One producer who made a show for Apple thinks he knows why. “Marketing makes a show,” he emphasized. “Apple, for example, is probably the worst marketer in the universe — the best for ...