Everyone in marketing and sales knows what FOMO is, but what about FOBO? FOMO, of course, is Fear of Missing Out. When something is scarce, or in danger of vanishing, it becomes more desirable.

Suddenly, a meal that should feel ordinary becomes a cultural phenomenon. Fast food FOMO (the fear of missing out) thrives on this allure of the unattainable. It's not just about the fries or ...

In 2019, Singaporean graphic designer David Hilman and his $6,000 Frozen merchandise collection made headlines. While not all fans have thousands of dollars to splurge on merchandise or ...

Big-box retailer Target (TGT) is courting severe heat. Following news that a pension fund had filed a class action lawsuit for defrauding investors, the retailing giant rolled back its diversity ...

The concept of FOMO is widely known these days. This term for “the fear of missing out” even made it into dictionaries starting in 2013. But fewer people are familiar with a related and ...

For generations gone by, the idea of missing a social event might have triggered intense FOMO or the fear of missing out. However, use of the once-common abbreviation is fading as Gen Z - as ...

Her story is not unusual; it highlights a broader issue where societal pressures, fear of missing out (FOMO), and the need for social recognition converge, creating the emotional strain that many ...

Suspended pastor Idowu Iluyomade, formerly of the Redeemed Christian Church of God’s (RCCG) City of David Parish, has established a new ministry called “The Family Fellowship” in Lagos.

Lagos State Government said with a power demand of 12,000 megawatts electricity and a current supply of just 3,500MW, it aimed to bridge a shortage of 8,500MW supply for its industrial growth ...

Pastor Idowu Iluyomade, the suspended pastor of the Redeemed Christian Church of God, City of David Parish, has launched a new ministry in Lagos called The Family Fellowship. In a video that went ...

As a personal finance writer who scrimped and saved for more than a year to fund a backpacking trip around the world, I know what it's like to grapple with FOMO and spending restraints.