By promoting cross-departmental collaboration and alignment, organizations can ensure a seamless and consistent customer experience across all channels.

A customer relationship management, or CRM ... Data about a customer’s past purchases, for example, could be used to personalize an upselling campaign. CRM data can be also useful in other ...

In today’s digital financial system, organizations that prioritize consumer relationships have a massive competitive ...

Zurich Insurance Group is using AI in its new customer relationship management system to help agents provide more tailored ...

ServiceNow’s new AI Agent Fabric uses A2A and MCP to let agents interact with third-party systems. Those systems can be tools ...