If marketers can’t prove impact, they can’t scale results. Yet attribution remains one of the most persistent challenges.

Hemali Shah and Jay Parikh It takes a mission-led mindset to create a free-of-cost software in the dazzling world of diamond jewellery—one that addresses buyers’ hesitation around pricing and ...

Expert Advice for Cross-Department Efficiency Software compatibility issues can significantly hinder cross-department efficiency in organizations. This article presents practical solutions to overcome ...

Box CEO Aaron Levie and his co-founders once spent months debating whether to take a $600 million sale offer or keep building ...

Victor Orlovski is founder of R136 Ventures, a Silicon Valley-based VC firm focused on scaling mid- and late-stage B2B and ...

Policy Audit can generate multiple reports from a single data collection, offering easy monitoring of compliance trends.