iSpot, the cross-platform TV ad measurement company, has released the company’s Quick Serve Restaurant (QSR) Outcomes Ranker, offering a look at the top-performing QSR creatives, genres, and dayparts ...

Burger King is facing a class-action lawsuit over how they depict their iconic Whopper hamburger on television, compared to ...

Burger King sees its plan to remodel about 400 of its locations this year as a way to help it rule fast food. The fast food chain is in the midst of a multi-year plan to modernize its restaurants ...

The Whopper has been around since 1957, and now, nearly seven decades later, Burger King will have to defend arguably its most popular sandwich in federal court. U.S. District Judge Roy K.

Burger King must face a lawsuit claiming it misleads customers with advertisements that make its Whopper sandwich and other products appear larger than they are. In a decision on Monday ...

A judge this week denied Burger King's request to dismiss a false advertising lawsuit. The lawsuit claims Burger King's Whopper ads mislead consumers about its size and ingredients. The case is ...

MATTOON, Ill. – Burger King, one of the nation’s most recognized fast-food chains and home of the iconic Whopper burger, can use its name almost anywhere in the United States. That is ...