First, let's go over what the logo's changes were ... Everyone sees the blue-and-white roundel and already thinks "BMW." The symbol no longer needs the crutch of the letters, and, without them ...

BMW will bring back a classic logo for some models as well as 50 old colors including Daytona Violet and Macao Blue. The "BMW Motorsport" emblem puts three specific semicircles in blue ...

The blue and white colourway remain a constant throughout the logo’s various iterations. These colours are a reference to the blue and white Bavarian flag. BMW stands for Bayerische Motoren Werke GmbH ...

the company’s iconic blue-and-white inner circular quarters originated as a representation of the State of Bavaria’s official colors. However, the pattern within BMW’s logo displays those ...

BMW is revamping its roundel logo for 2020, both online and off ... adding a rich contrast to the white and blue. Without the black and the concept of transparency for the new logo, it literally ...

The first BMW logo was registered in 1917 The company has kept the blue and white interior of the logo, which reference the state colours of Bavaria where BMW was founded and still has its ...

while adding its own nod to BMW’s Bavarian roots with the blue and white quadrants – the colours of State of Bavaria (though ordered inversely due to trademark limitations at the time). The article ...