The company unveiled what it is calling its 'Storyverse' initiative at its upfront Wednesday, opening up opportunities around ...

A marketing and education campaign for desalination was created for the Corpus Christi area but also statewide.

Google Ads success hinges on testing, tracking, and refining. Start with these nine steps, but remember: the best campaigns evolve based on data—not guesses. Consider hiring a Google Ads specialist to ...

Brian Ring, Principal Analyst, Ring Digital llc, will moderate the Streaming Media Connect May panel 'Publishers Pay to Play Free: Next Steps in Ad-Based Streaming Monetization.' Increasingly, content ...

Learn how Google’s new Audience Builder workflow changes how create, manage, and apply audiences in Demand Gen, Video, and ...

Warner Bros. Discovery's new co-ad sales presidents Ryan Gould and Robert Voltaggio said they're feeling "optimistic and ...

A new Q&A sheds light on how AI Max works, offering advertisers clarity on automation, keyword targeting, and performance ...

Avoid common pitfalls of automated ad copy in Google Ads. Here’s how to keep your ad copy clear, accurate, and on-brand.