The ready-to-heat rice marketer, previously known as Uncle Ben’s, is also launching a new platform that shows how it unites ...

Adswerve identified an 11% projected increase in addressable advertising revenue by using Google’s open-source marketing mix ...

New Gartner research emphasizes the importance of empathetic messaging and building “permission structures” that convince ...

Delivery giant DoorDash last week announced the first acquisition to strengthen its advertising division with a $175 million deal for the ad-tech startup Symbiosys. Uniting the two companies, which ...

In a lawsuit against Costco over a variety of apparel designs, the athleisure brand laments the proliferation of ...

Samuel L. Jackson narrates a striking black-and-white spot that celebrates the Superstar sneaker and features Missy Elliott, ...

The brand, which recently launched its largest marketing campaign yet, is setting up an in-game shop that will feature new ...

The Kenvue brand hopes to engage consumers that have flocked to platforms like TikTok, where #SkinTok has racked up more than ...

Two new efforts feature tactics like influencer marketing as the big-box store prioritizes promoting value and an on-trend ...

Delivered to Beauty” will be active in five major U.S. cities from July 7-10, overlapping with Amazon’s Prime Day shopping ...

The mutual decision to withdraw the award follows the discovery that Brazilian agency DM9 simulated real-world events and ...

The Coca-Cola brand is using the platform’s Branded Mission offering to drive social media buzz around new Xtra Sour flavors.