“The Apple logo is simple, symbolic and adaptable,” Logan says. “The rainbow-striped version of 1977 highlighted the Apple II’s color graphics. Later monochrome and flat versions reflected evolving ...

Apple updated the logo and name for its Apple TV streaming service today, and it looks like Apple One might be next. On the revamped Apple TV website, there's a new, more colorful ‌Apple One‌ logo ...

Apple created a unique interactive Apple logo for its September 9 event, which can be interacted with on the main Apple.com website. The website currently features an animated Apple logo front and ...

Update: Aug. 12, 2025: At 7 p.m. on Aug. 11, Apple Cinemas released the following statement in response to a trademark lawsuit filed by Apple Inc.: “For over a decade, Apple Cinemas has proudly ...