What the AP story – or any other dispatch from any other reporter covering the game – didn’t contain was a comment from any UNC player. That’s because North Carolina refused to let the assembled media talk to players after this home loss.

James Madison tied the all-time record for most points scored against North Carolina’s football team. The Dukes scored 53 in the first half on the way to a stunningly lopsided win

While the loss will sting, the amount of money the Tar Heels paid to play the Dukes will be even worse. For a chance to break a UNC record on the road, JMU received a payout of $500,000 to embarrass UNC on its home field, per a contract obtained by the USA TODAY Network.