Today's customers expect more from the businesses they choose. A strong product or streamlined service is essential, but today's customers also need to understand the broader purpose of a brand to ...

How to Create a Brand Style Guide Learn the purpose and best practices of implementing a style guide for your brand. Developing a Brand Style Guide is central to establishing and maintaining the ...

Boring brand manuals and design libraries are a dime a dozen, but every so often we come across a brand style guide that looks a million bucks. And Cash App's new brand design portal is on the money.