Aside from Ken, can you name another male member of the Barbie family? No? Blaine, Derek, Alan—not ringing any bells? Maybe ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

The Kenbassador initiative celebrates Barbie ’s best friend ahead of Ken’s 65th anniversary in 2026. The Kenbassador LeBron ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

Mattel has announced Barbie Ken doll styled after NBA star LeBron James. Here’s everything we know about the drop, including ...

Barbie debuted a new doll in the likeness of LeBron James, honoring the NBA legend as the brand's first "Kenbassador" because ...