Apple last month announced a new advertising format for the App Store, so that developers have even more options to promote their apps to iPhone and iPad users. The company said the new ads in the ...
According to several advertising experts, Apple's newly launched App Store Search Tabs Ads don't compare well to the company's other ad products. According to app marketing firm SplitMetrics, the ...
Dave Bell, Co-founder and CEO of Gummicube, looks at early results from Apple Search Tab Ad campaigns. In May of this 2021, Apple launched a new ad placement on the iOS App Store. Search Ads can now ...
The next time you want to download an app on your iPhone, prepare to see more ads. Starting on October 25th, Apple will begin rolling out two additional ad categories to the App Store, according to an ...
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