Marketing professors explore the psychological phenomenon of FOMO. Their research reveals that FOMO stems not from missing ...

Los Angeles (310-753-2893) has released a new report explaining the roles FOMO (Fear of Missing Out) and JOMO (Joy of Missing ...

The three of us are marketing professors and social psychologists who focus on how consumers make decisions and how this shapes well-being. We’ve been studying FOMO for over a decade and ...

How To Use the Psychology Of Social Proof To Your Advantage From FOMO and "liking," the more subtle ways we participate and relate to content online can be used for marketing to the psychology of ...

She explained that Fomo is linked to an individual's anxiety about missing out on trends due to the influence of social media ...

The three of us are marketing professors and social psychologists who focus on how consumers make decisions and how this shapes well-being. We’ve been studying FOMO for over a decade and ...

This exposure fuels FOMO ... marketing to reduce impulse spending triggers. 4. Improve your financial literacy. Learning about budgeting and personal finance can help counteract social comparison ...

The three of us are marketing professors and social psychologists who focus on how consumers make decisions and how this ...

In our research, we focus on a very specific type of FOMO: the kind that occurs when people miss out on events that involve valued social connections. With this kind of FOMO, we found that the ...