The race to be the number one most popular sports drink continues to heat up amongst different beverage brands. Back in 2023, Powerade underwent a major rebranding, complete with a new look, marketing ...

Powerade and Gatorade are popular sports drinks that contain water, a specific type of sugar, citric acid, and salt. They’re pretty similar, but Powerade contains more micronutrients. Share on ...

'Tangy' New Powerade Flavors Finally Arrive in Stores–Here's Where originally appeared on Parade. Powerade's new "extra sour" sports drink flavors are finally getting their moment to shine in the ...

Powerade is embracing a social-first strategy to support the launch of its limited-edition Xtra Sour line extension, according to information shared with Marketing Dive. The Coca-Cola brand is ...

If it feels like every drink in the grocery aisle is promising to hydrate better than the last, you’re not wrong. Between electrolyte powders, seltzers with vitamins, and zero-sugar sports drinks, ...