Customer-centric solutions demand empathy. But, how we employ this principle within design thinking is as critical—if not more—as what we do in the process.

2022. Sarah Neff ’24, new media design major. An image of a 3D, futuristic, jack-in-the-box is the winning entry in this year’s Imagine RIT: Creativity and Innovation Festival poster contest.. The ...

Design thinking that took the past more seriously could provide a framework in which humanists and scientists could work together on problems that need to be understood and even solved, such as ...

With more and more engineering-focused companies trying to become design-centric, they’re no doubt trying to adopt design thinking. But it’s not as simple as saying, “Just use design ...

Base-12/base-9, 1995. Type design by Zuzana Licko, poster design Rudy VanderLans. Poster House permanent collection. “In Emigre, the way VanderLans would lay things out and incorporate Licko’s type ...

Design thinking is made up of five steps: empathize, define, ideate, prototype and test. Step 1: Empathize. A critical element to digital transformation is creating an excellent experience for the ...

Morrison has talked about the role of poster design in information retention, for example Rutherford said, but retention hasn't been an aim of any poster session she's attended. Guessing that the ...

Hudson County; COVID-19 posters one topic as artists discuss their practices, process, and thinking . Published: ; Apr. 16, 2020, 10:46 a.m.