The NCAA for the first time is authorizing licensed sportsbooks to use its marks and logos and receive official data from championship events, including the men's and women's basketball ...

What this agreement does is allow Genius Sports to supply data to sportsbooks while also allowing sportsbooks to have access to NCAA-affiliated logos. The agreement makes Genius Sports the ...

The Big Ten is home to some of the biggest and most historic brands in college athletics. Those schools also have some of the ...

INDIANAPOLIS — As Indianapolis prepares for the 2026 Men’s Final Four and the Division II and III Men’s Basketball Championships, the logos for the events were unveiled on Friday. According ...

The NCAA for the first time is authorizing licensed sportsbooks to use its marks and logos and receive official data from championship events, including the men's and women's basketball ...

The NCAA is set to forge a partnership with sportsbooks after an agreement was reached to supply data from its championship events through Genius Sports, multiple outlets reported Friday.

Genius Sports becomes the exclusive distributor of official NCAA data feeds to sportsbooks that participate in an authorized gaming licensee program through 2032, according to a release Friday ...

NCAA President Charlie Baker attends a Senate Judiciary hearing entitled "Name, Image, and Likeness, and the Future of College Sports" on Capitol Hill in Washington, U.S., October 17, 2023.