Big 12 chief marketing officer Tyrel Kirkham is one of the league employees tasked with modernizing the conference. In 2022, the conference partnered with the clothing line Bathing Ape in a logo on ...

The Big 12 went bold and partnered with Undefeated to design a funky basketball court with tiny "XII" logos all over it.

A number of NBA teams have changed up the design of ... world an answer to the question of which franchise has the best floor design.

Denver’s floor will be yellow in the second edition of the event, now called the Emirates NBA Cup. It’s one of four courts around the league that will be painted yellow or gold, a somewhat ...

They were also seen during the NBA's Christmas Day slate, along with making an appearance at the All-Star Game. This style was only used once. This minimalist design mirrors that of the All-Star ...