Going on 20 years now, Kantar has released its BrandZ Most Valuable Global Brands report, which combines financial data with consumer perception metrics to find the world’s 100 most valuable brands.

Apple has retained its position as the world's most valuable brand for the 13th consecutive year, topping Interbrand's 2025 Best Global Brands ranking with an estimated brand value of $470.9 billion.

As it does each year, Interbrand has released its ranking of the world’s most valuable names. Unsurprisingly, the tech giants continue to dominate the rankings, but among the 100 most valuable global ...

Safe, static brands are forgettable ones. Instead, the most valuable brands are data-powered living systems that thrive in ...

Microsoft overtakes Amazon to join Google in the top three McDonald’s is the most valuable non-tech brand; Coca-Cola rejoins the Top 10 Martin Guerrieria, Head of Kantar BrandZ, says “This year’s ...

Apple is the most valuable brand in the world in 2025, with a brand value of nearly $1.3 trillion. That's according to Kantar BrandZ’s annual ranking of the 100 most valuable global brands. An ...

This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them. The most valuable brands in the world are the first thing ...

BRUSSELS--(BUSINESS WIRE)--Corona has been recognized as the most valuable beer brand in the world for the second consecutive year in Kantar's BrandZ 2025 Most Valuable Global Brands report, released ...