Public Relations and ROI: Measuring Impact on Business ... personal networks and social media channels. To demonstrate ROI, modern PR teams rely on data analytics and performance tracking.

McFarland has used her vast experience in public relations to build buzz in the podcast realm. The Greenwood resident’s ...

so mining executives must embrace modern public relations strategies to build credibility and influence. By leveraging earned media, op-eds, blogs, and speaking engagements, industry leaders and ...

Are you looking for resources to help you understand and implement public relations strategies? Look no further! Our resources page provides the information and tools you need to create a successful ...

Public relations specialists aim to generate positive publicity for their clients and enhance their reputation. They may serve as the press secretary for the president of the United States ...

A public relations, advertising and applied communication major learns to use communication strategies to help shape the image of a company, organization or brand and to convey information to the ...

The recent Bulldog PRism Awards honored local and Mississippi State communications professionals in a big way this past month. Hosted by the Starkville-MSU Chapter of the Public Relations Association ...