Through his 22-year career in the NBA, Los Angeles Lakers star LeBron James has established himself as a leader and role ...

Mattel has unveiled a special-edition LeBron James Barbie — officially the brand’s first-ever pro athlete Ken.

LeBron James will make history again, as he will be the first athlete to be a Ken doll made by the Barbie brand. On Wednesday ...

Barbie debuted a new doll in the likeness of LeBron James, honoring the NBA legend as the brand's first "Kenbassador" because ...

The LeBron James Family Foundation has teamed up with Mattel. The NBA star will be the first figure in the 'Kenbassador' series of dolls.

Mattel has unveiled LeBron James as its Kenbassador. He is the first professional male athlete to receive a Ken doll.

EL SEGUNDO (AP) — Basketball great LeBron James has become the first professional male athlete to have his likeness depicted ...

Barbie has successfully replicated female role models like Naomi Osaka. This time around, the company created its first Ken ...

Mattel Inc, Barbie’s parent company, has announced that NBA superstar LeBron James has joined the Barbie universe and has ...

LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...