Four-time NBA champion LeBron James holds his newly released Ken doll, which was made available for purchase on Monday, April ...

Ever since the blockbuster Barbie movie premiered two summers ago, there’s been resurgence of interest in and profound ...

Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

Travis Kelce and Jason Kelce have stayed fairly quiet this NFL offseason with the topics of their popular podcast usually veering into other sports. Lately, NBA narratives have been all the craze, and ...

Barbie manufacturer, Mattel, has named LA Lakers basketball legend LeBron James as its first-ever 'Kenbassador'. James’ Ken ...

senior vice president of Barbie and global head of dolls at Mattel said.

LeBron James is making history by being Mattel's first Kenbassador. The basketball legend partnered with the brand to create ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

Mattel worked hard to transform Barbie into a progressive icon. Can the company keep it up through the Trump administration?

Mattel, the toymaker behind the “Most Diverse Doll Line” and a blockbuster Barbie movie trumpeting diversity, is talking less ...

The company is the latest of several across the entertainment industry, including Disney, Warner Bros. Discovery and Amazon ...