Are you looking for resources to help you understand and implement public relations strategies? Look no further! Our resources page provides the information and tools you need to create a successful ...

With growing interest in integrated marketing communications (see Quick ... UK PR professional bodies 8 to develop a recommended 'tool-kit' for evaluation (obtainable from the Institute of Public ...

"what tools are becoming more important in the marketing mix." For example, I feel that advertising is overdone and public relations is underdone. This is seconded in Al Ries's book, The Fall of ...

AI-generated content requires human strategy, expertise and oversight to maintain quality, align with a brand’s voice and ...

Established 45 years ago by Katherine Heaviside, Epoch 5 Marketing & Public Relations provides strategic communications, media relations, crisis management, branding and digital marketing services.

Regional link-building is a long-term strategy that can show a service-based business is an authority in both its region and ...

"With the onset of social infrastructure such as Facebook, LinkedIn, Twitter and Pinterest, combined with the versatility of web tools, the jobs of public relations specialists are growing at a ...