The last nine days have seen the world come to terms with the fact that Luka Doncic is now a part of the Los Angeles Lakers. In a trade that shocked everyone including LeBron James, the Dallas ...

The Dallas Mavericks traded Luka Doncic to the Los Angeles Lakers last weekend, and his debut jersey could sell for as much ...

Thousands of Luka Doncic's No. 77 jerseys filled the seats at Crypto.com to welcome their new star, and one of the first to put it on was LeBron James, who did the entire warm-up w ...

SCP Auctions founder David Kohler told TMZ Sports that Luka Dončić's jersey from his Monday night debut with the Los Angeles Lakers could fetch anywhere from $500,000 to $1 million in an auction.

If you're a Lakers fan, you'll want to act fast—Luka Doncic's Lakers jersey is already one of the hottest-selling items in ...

New superstar Los Angeles Lakers guard Luka Doncic spoke at length about his own surprise to be dealt away from the Dallas Mavericks to the NBA's glamor franchi ...

The secretive deal came to fruition abruptly, and the merch went on sale even more quickly, as Lakers fans can already purchase a Luka Dončić jersey. The star player will keep his jersey number ...

The jersey from Luka Doncic's first game as a member of the Los Angeles Lakers could fetch a pretty penny if it finds its way to the auction block. David Kohler, the founder of SCP Auctions ...

Luka Doncic L.A. Lakers Nike jersey Nike released its first Luka Doncic Los Angeles Lakers jersey on Wednesday. Get yours now! Shop Luka Nike Lakers jersey Fanatics first released a Fast Break ...

The first opportunity to buy the brand new Luka Doncic Lakers jersey is finally available…while supplies last. Just like he did in Dallas, Doncic will wear No. 77 for the Lakers. The jersey ...

Kilty Cleary is a Los Angeles-based media and marketing pro with 18+ years of experience. He's worked with top brands like Sporting News and Sports Illustrated, building key partnerships and ...