Wigs are definitely having a moment right now and, NGL, I’m not sure why it hasn't happen sooner. Think about it: Wigs are so damn versatile. Depending on the type of wig you choose, you can cut it, ...

Influencer Matt Newman, who goes by @mattloveshiar on TikTok, shared a quick and easy hack to level up a Halloween costume wig. On Oct. 18, the influencer shared a viral video of himself trying on a ...

A common goal when styling a wig is making it look like it could be your real hair. "I always approach wig styling with wanting them to look as natural as possible," Sims says. "I love doing ...

“The rule of thumb is to wash after every ten wears,” says Matashi. “If you’re using a lot of product, wash as needed—buildup can dull the hair. Stick to a simple routine: a gentle cleansing shampoo ...