Public relations is a complex discipline ... coverage of the company and its activities in newspapers or on broadcast media. As an example, leading UK supermarket chain Tesco has an objective of ...

Public relations professionals say digital storytelling and social listening are the trends that will most influence the future of the field, according to recent research from the USC Annenberg Center ...

Examples of courses for online public relations master’s students include: An online public relations master’s can take anywhere from one year to five years with around 24 to 45 credit hours ...

Public relations specialists aim to generate positive publicity for their clients and enhance their reputation. They may serve as the press secretary for the president of the United States ...

Public relations doesn’t just analyze current and future regulations—it also develops influence strategies, direct contact with government representatives, association work, or political ...

Organizations rely on public relations professionals to reach audiences and promote an attractive, positive public image. By blending aspects of marketing, journalism and advertising, public ...