News

It’s the debut work from Uncommon Creative Studio for the Diageo-owned brand. Diageo’s flagship brand, Guinness, has traveled to every state in America for a nationwide campaign that captures, over a ...
Guinness traversed all 50 U.S. states for an ad campaign attempting to win over American drinkers to the Irish stout.
Sales of some key spirits are flagging, but it is unclear if this is a return to a pre-Covid norm or a shift in consumer ...
Guinness Ghana has once again demonstrated its commitment to empowering youth through its Learning for Life program, with 210 ...
Diageo is trading its ownership of Cîroc Ultra-Premium Vodka in North America for a majority stake in Lobos 1707 Tequila, a ...
Holiday socialising caused “unprecedented demand” in December, says Grainne Wafer of Diageo, Guinness’s parent company. An additional 4.5m pints were sold that month compared with the ...
Shares in Guinness maker Diageo (DEO) were merrier today after it avoided a massive headache from Liberation Day ...
Debra Crew, CEO of Diageo, credits her time as a military intelligence officer with influencing how she leads the 30,000-strong drinks company behind Guinness and Johnnie Walker. Unlike many other ...