Mattel has knocked the ball out of the park this time by doing the unthinkable—roping in LeBron James for their Barbie line.

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

A special edition Barbie in the form of LeBron James is sure to become a collectors' item when it hits the market. Here's how to get one.

In a fresh trend, people are asking ChatGPT and other forms of AI to turn themselves into Barbie dolls. These fake action figures come complete with outfits, accessories and special edition labels ...

LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

Kevin Garnett was shocked to learn that LeBron James now has his own Barbie Ken doll, which he's already received hate for.

This month, the Akron native will be among the few to be immortalized into a Barbie – or should we say Ken – doll. James has been chosen to a be a part of the Barbie Signature Kenbassadors ...