Mattel’s first ever Ken doll based on a professional athlete has generated a frenzy of interest both in stores and online ...

The BriefExperts advise people to use caution before using AI to generate images of themselves as Barbie dolls or action ...

In a new viral trend known as the "Barbie Box Challenge," internet users are transforming themselves into action figures and ...

LeBron James continues to make history. This month, the Akron native will be among the few to be immortalized into a Barbie – ...

Barbie debuted a new doll in the likeness of LeBron James, honoring the NBA legend as the brand's first "Kenbassador" because ...

LeBron James has officially entered the Barbie universe as the first-ever “Kenbassador,” and the doll is everything you’d expect from a cultural icon who’s dominated basketball and fashion.

LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

LeBron James is teaming up with Barbie and Ken. But like all deals involving the NBA superstar, it won’t come cheap. On ...