Young people’s interest in social media and video games has cut into the leisure time previous generations spent drinking, says Atsushi Katsuki, the chief executive of Asahi, a Japanese beer company.

Asahi has achieved what many international beer brands could only dream of—taking on much-loved local brands and winning. A decade ago, when legendary Japanese brand Asahi was trying to work out ...

Asahi Breweries Ltd. will re-release its popular Asahi Draft Beer as the company's new flagship product from Sept. 14, the major Japanese brewery announced on Sept. 8. “We decided to revive it ...

Two other major brewers, Asahi Breweries Ltd. and Sapporo Breweries Ltd., appear to have no immediate plans to follow suit. Although Sapporo and Asahi marketed sugar-halved beer products in 2008 ...

Unlike rival Kirin, which is looking for new revenue sources outside the shrinking beer market, Asahi is determined to stick to its core business. Asahi is targeting opportunities in the premium ...

Asahi Beverages has unveiled a new $60 million canning line at its brewery in Yatala, Queensland to meet the growing demand ...

Asahi Super Dry has today unveiled women’s rugby star, Ellie Kildunne, as the official ambassador for its Women’s Rugby World ...

(ATR) Asahi Breweries was unveiled as the second domestic partner of the Tokyo 2020 Games on Tuesday. The brewer is a Gold Partner and becomes the official 'beer and wine' sponsor of the Games.

In volume, sales by Suntory Spirits Ltd. dropped 36 pct and those by Sapporo Breweries Ltd. fell 31 pct. In value, sales by Asahi Breweries Ltd. declined 33 pct and those by Kirin were down 31 pct.

Asahi has achieved what many international beer brands could only dream of—taking on much-loved local brands and winning. A decade ago, when legendary Japanese brand Asahi was trying to work out how ...